The last decade has brought tremendous changes in how travel and hospitality companies conduct business. The Internet, wireless technology, experiential marketing and other advances have shifted power into the hands of consumers and have leveled the playing field for businesses of all sizes.

Guests of hotel chains, airlines, cruise lines, amusement parks, vacation resorts, car rental agencies and others in the travel and hospitality industry can now use technology to explore options, comparison shop, negotiate prices, and make reservations. They have never been more demanding nor more savvy about using technology to create a personal travel experience.

CIBER’s Travel and Hospitality Practice is an effective ally in helping you ensure that your company is leveraging technology most effectively.

CIBER: Comprehensive Industry Expertise & Technological Innovation

For over 30 years, CIBER has been designing, developing, integrating, and maintaining business applications that make our clients even more successful. CIBER’s Travel and Hospitality Practice blends the talent and resources of a $1 billion global IT consultancy with the industry acumen and experience of former property and corporate level hospitality and travel professionals.

Our memberships in industry organizations—including Hospitality, Sales, and Marketing Association International (HSMAI), American Hotel and Lodging Association (AH & LA), Travel Industry Association (TIA), and American Public Transportation Association (APTA)—ensure that we thoroughly understand the sales, marketing, operational, and human resources challenges you face.

Our vendor-agnostic, best practices-based approach means we partner with you to understand your specific needs, and evaluate and recommend options to help you achieve your goals. We can help improve your online marketing and sales results, while streamlining back office operations. We can build custom applications and Web portals, integrate search engine optimization (SEO) / G3 tools, implement enterprise resource planning (ERP) solutions, lead security and business intelligence initiatives, and manage infrastructure operations.

CIBER is different from other vendors—we seek to understand the larger context, so our solution works with your critical applications (e.g., property management or scheduling system) to ensure the consistency and productivity of your IT investment.

Whatever the challenge, CIBER’s flexible and responsive methodology helps us deliver high-quality scalable solutions and impressive results on time and on budget.

Results-Oriented Solutions Create Competitive Advantage

CIBER understands the highly competitive nature of the travel and hospitality industry, and that it all boils down to one thing: RESULTS. Our results-oriented solutions will help you:

CIBER offers the breadth of technical expertise with the depth of industry knowledge to build solutions that deliver the results you need.

Custom Application Development
CIBER uses the latest technology and our best practices methodology to build custom, scalable applications that provide enduring value: property management systems (PMS), point-of-sale systems (POS), call center applications, ticketing applications, Internet booking engines (IBE) with dynamic packaging, interactive mapping with kiosk delivery, and custom reporting solutions. Read more

Web Site Design and Development
Your Web site must be attractive, navigationally logical, and constructed for optimal search engine visibility. Using the latest Web design and development tools with best-of-breed supporting applications, CIBER offers content management, language translation, and electronic commerce services, while building IT security and regulatory compliance into the design. The CIBER team has an eye for good design, as evidenced by our numerous awards, including the Web Marketing Association 2007 WebAward, an American Business Awards 2007 “Stevie Award,” and two Telly Awards. Read more

Advanced Search Engine Marketing
A Web site is only beneficial if customers can find it. According to a 2006 study by analyst firm Forrester, 85% of your customers and guests use Google, Yahoo!, and other search engines to explore travel and hospitality options. CIBER employs advanced search engine optimization (SEO) methodologies to increase your site’s visibility within the search engines. Greater visibility leads to lower acquisition costs when guests book their reservations through your website instead of through third-party sites, which may charge fees up to 40% of total booking revenue.

Advanced E-Commerce Analytics
Leveraging WebTrends 8.1 and our own proprietary reporting platform, we can provide the most robust e-commerce analytics available in the industry. We can track all visits to your web site, from browsing to booking. We analyze the data and make tactical adjustments to increase capture and conversion rates and continually grow your site traffic and revenue production. By understanding your guest’s online behavior more fully, you can dynamically manage your electronic commerce vehicles for optimal performance and results.

Enterprise Integration
Data is of little value if you can’t get to it easily, share it with others, and analyze it to assist with strategic decision-making. CIBER’s robust enterprise integration services include data warehouses, data governance, business intelligence, and enterprise application integration efforts so you can get the right data to the right people at the right time. CIBER partners with leading enterprise solution providers such as SAP, Oracle, Microsoft and Lawson for your back office operations. Read more

Outsourcing and Optimized Delivery
If you struggle to maintain IT operations and hire qualified people, CIBER can help. Our IT Outsourcing (ITO) services enable you to turn over routine IT maintenance, support, hosting, and upgrade activities to us, so your resources can focus on business strategy, not the minutiae of IT. Read more

Best-of-Breed Industry Partners
To help bring you a comprehensive solution set, CIBER partners with best-of-breed travel and hospitality partners from nearly every complementary technology discipline, such as Travelocity, Micros, Digital Alchemy, TravelClick and PhoCusWright. Together we provide turnkey solutions to manage your sales, marketing, operations, and administrative activities.